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Derek Couts

Derek Couts

Recent Posts

Apr 24, 2019 8:40:57 AM

How I Grew My List Using a Quiz

We're in what I call the "Value Economy." I call it this because before we ever do any business with anyone, we want them to give us value before we ever buy a thing.

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Feb 11, 2019 7:44:35 AM

Stop Using Facebook Boost Post!

Stop using Facebook boost post if you think it's going to grow your business.

No questions, just stop.

Ok, so that's a bit harsh coming right out the gate like that, but it's that urgent you don't waste any more money on Facebook.

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Jan 10, 2019 1:33:55 PM


There are over 1 billion users on Facebook every day. For Facebook Marketers, this is great, because there is no shortage of audience we can market to!

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Nov 4, 2018 10:34:31 PM

Facebook Lead Generation with Facebook Lead Ads

Why Facebook Lead Generation with Facebook Lead Ads

Friction is what makes your skin break break on the gravel, and a lower resistance of friction causes a hockey puck to slide smoothly across the ice.

In business, friction is everything between the awareness of an offer to the point of sale.

When it comes to Lead Generation, you must reduce the amount of friction from viewing an offer and submitting a form.

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Nov 3, 2018 2:18:23 PM

What the Heck is the Facebook Pixel?

What is a Facebook Pixel

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